Preisig, Barbara

Barbara Preisig

Mobil, autonom, vernetzt: Kritik und ökonomische lnnovation in Ephemera der Konzeptkunst, 1966-1975

Between 1966 and 1975 Jan Dibbets, Adrian Piper, Daniel Buren and Eleanor Antin created high-circulation printed advertisements and exhibition announcements. These ephemera - simultaneously works of art, advertising instruments and documentations for artistic actions - are exemplary for the communication-based, flexible and mobile practice of conceptual art.
With a focus on the economic development of the time, the book shows how artists exemplarily anticipated forms of immaterial work. The ephemera are witnesses of a complex relationship between the criticism of hierarchical organizational structures and the demand for authenticity and individuality. In this context, artistic aspirations for autonomy and institutional critique are not in contrast to economic innovation. They are a condition of a postfordist present.

Funded by the SNSF (Swiss National Science Foundation)